Munich Kids
2022 Collection
CLIENTE
Munich Sports
SERVICIOS
Dirección de arte, Fotografía, 3D, Diseño gráfico
FECHA
2022
Spring/Summer 22
Munich Sports nos encargó las creatividades para las campañas SS22 y FW22-23 Kids. Quisimos construir un universo desde cero, que sea juvenil, en un escenario lúdico y dinámico. Diseñamos un conjunto de imágenes reconocibles pero irreales, dando valor a la imaginación.
![](https://www.nyttstudio.com/wp-content/uploads/2023/01/006-copy-còpia-3-1024x1024.jpg 1024w, https://www.nyttstudio.com/wp-content/uploads/2023/01/006-copy-còpia-3-300x300.jpg 300w, https://www.nyttstudio.com/wp-content/uploads/2023/01/006-copy-còpia-3-150x150.jpg 150w, https://www.nyttstudio.com/wp-content/uploads/2023/01/006-copy-còpia-3-768x768.jpg 768w, https://www.nyttstudio.com/wp-content/uploads/2023/01/006-copy-còpia-3-1536x1536.jpg 1536w, https://www.nyttstudio.com/wp-content/uploads/2023/01/006-copy-còpia-3-2048x2048.jpg 2048w)
![](https://www.nyttstudio.com/wp-content/uploads/2023/01/006-copy-còpia-2-1024x1024.jpg 1024w, https://www.nyttstudio.com/wp-content/uploads/2023/01/006-copy-còpia-2-300x300.jpg 300w, https://www.nyttstudio.com/wp-content/uploads/2023/01/006-copy-còpia-2-150x150.jpg 150w, https://www.nyttstudio.com/wp-content/uploads/2023/01/006-copy-còpia-2-768x768.jpg 768w, https://www.nyttstudio.com/wp-content/uploads/2023/01/006-copy-còpia-2-1536x1536.jpg 1536w, https://www.nyttstudio.com/wp-content/uploads/2023/01/006-copy-còpia-2-2048x2048.jpg 2048w)
![](https://www.nyttstudio.com/wp-content/uploads/2023/01/MUNICH-KIDS-SS22-FUEL-copia-1024x1024.jpg 1024w, https://www.nyttstudio.com/wp-content/uploads/2023/01/MUNICH-KIDS-SS22-FUEL-copia-300x300.jpg 300w, https://www.nyttstudio.com/wp-content/uploads/2023/01/MUNICH-KIDS-SS22-FUEL-copia-150x150.jpg 150w, https://www.nyttstudio.com/wp-content/uploads/2023/01/MUNICH-KIDS-SS22-FUEL-copia-768x768.jpg 768w, https://www.nyttstudio.com/wp-content/uploads/2023/01/MUNICH-KIDS-SS22-FUEL-copia-1536x1536.jpg 1536w, https://www.nyttstudio.com/wp-content/uploads/2023/01/MUNICH-KIDS-SS22-FUEL-copia-2048x2048.jpg 2048w)
![](https://www.nyttstudio.com/wp-content/uploads/2023/01/2.gif)
![](https://www.nyttstudio.com/wp-content/uploads/2023/01/esbossos-2.png 870w, https://www.nyttstudio.com/wp-content/uploads/2023/01/esbossos-2-300x191.png 300w, https://www.nyttstudio.com/wp-content/uploads/2023/01/esbossos-2-768x488.png 768w)
El proceso
A la hora de formalizar el concepto, hacemos bocetos de los escenarios que queremos representar para, posteriormente, dar forma a los distintos objetos 3D y plantear una iluminación que aplicaremos a la fotografía del producto. Parece que va tomando forma… así que fusionamos fotografía y render para terminar con el tratamiento de la imagen y la aplicación gráfica.
Fall/Winter 22-23
![](https://www.nyttstudio.com/wp-content/uploads/2023/01/Comp-03.gif)
![](https://www.nyttstudio.com/wp-content/uploads/2023/01/Comp-01.gif)
![](https://www.nyttstudio.com/wp-content/uploads/2023/01/Comp-02.gif)
![](https://www.nyttstudio.com/wp-content/uploads/2023/01/mockup-copia.jpg 2003w, https://www.nyttstudio.com/wp-content/uploads/2023/01/mockup-copia-300x118.jpg 300w, https://www.nyttstudio.com/wp-content/uploads/2023/01/mockup-copia-1024x403.jpg 1024w, https://www.nyttstudio.com/wp-content/uploads/2023/01/mockup-copia-768x303.jpg 768w, https://www.nyttstudio.com/wp-content/uploads/2023/01/mockup-copia-1536x605.jpg 1536w)